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Reinforcement as positive or negative meaning-extension: An empirical demonstration
Authors:John B Muller  Joseph F Rychlak
Institution:(1) Hillsdale College, USA;(2) Purdue University, USA
Abstract:According to logical learning theory, a reinforcement involves the extension of meanings predicated by subjects who are asked to perform in a learning task. Based on this theoretical position, it is predicted that subjects who are administered a reinforcement following their successful anticipation of the second member of a paired-associates unit will acquire their liked trigrams more readily than their disliked trigrams (mixed lists). Conversely, it is predicted that subjects who are reinforced following their incorrect anticipations of the second paired-associates member will acquire their disliked trigrams more readily than their liked. College students (divided equally by sex) were exposed to one of three reinforcement conditions: positive reinforcement, negative reinforcement, and no reinforcement (control). Trigrams reliably rated for likability by each subject were used as learnable materials. Although the control condition did not perform as expected, the remaining experimental conditions support the hypotheses.
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