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风险偏好预测中的性别差异和框架效应
引用本文:何贵兵,梁社红,刘剑.风险偏好预测中的性别差异和框架效应[J].应用心理学,2002,8(4):19-23.
作者姓名:何贵兵  梁社红  刘剑
作者单位:浙江大学心理与行为科学系,杭州,310028
基金项目:国家自然科学基金 (30 0 0 0 0 53)资助项目
摘    要:11 8名大学生被试在得益和损失两种任务框架下对自己、其他男性和女性的风险偏好进行了预测。结果发现 ,被试在损失框架下对各类对象风险偏好的预测均高于得益框架 ,且都高估了男性的风险偏好 ,低估了女性的风险偏好。在损失框架下 ,女性被试对各类对象的风险偏好预测高于男性的预测。研究认为 ,性别原型知识、任务框架和即时情绪共同影响被试的风险偏好预测。

关 键 词:风险偏好  预测  性别原型  框架效应
文章编号:1006-6020(2002)-04-0019-05

Effects of Gender Stereotypes and Task Frames on Risk Preference Predictions
HE Gui,bing,LIANG She,hong,LIU Jian.Effects of Gender Stereotypes and Task Frames on Risk Preference Predictions[J].Chinese JOurnal of Applied Psychology,2002,8(4):19-23.
Authors:HE Gui  bing  LIANG She  hong  LIU Jian
Abstract:In this study,118 participants were asked to predict the risk preferences of themselves and other male and female people in loss and gain situations.Both men and women predicted that people were more risk seeking in loss situation than did in gain situation.They also overestimated males' risk preferences but underestimated females'.In loss frames,women's estimation of risk preferences for all target person was moderately higher than men's.The results suggested that knowledge of gender stereotype,task framing as well as immediate feeling could jointly influence risk preference prediction.
Keywords:risk preferences  prediction  gender stereotype  framing effect
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