All in due time: The development of trust in computer-mediated and face-to-face teams |
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| Affiliation: | 1. The College of William and Mary, School of Business Administration, P.O. Box 8795, Williamsburg, VA 23187-8795, USA;2. RAND, 201 N. Craig St., Suite 202, Pittsburgh, PA 15213, USA;3. Tepper School of Business, Carnegie Mellon University, 5000 Forbes Avenue, Pittsburgh, PA 15213, USA;1. School of Management, Xiamen University, Xiamen, China;2. Smeal College of Business, The Pennsylvania State University, 434 Business Bldg., University Park, PA 16802, United States;3. School of International Business Administration, Shanghai University of Finance and Economics, Shanghai, China;4. Department of Management, Hong Kong Baptist University, Kowloon Tong, Hong Kong;5. Department of Psychology, University of Waterloo, 200 University Avenue West, Waterloo, ON N2L 3G1, Canada;1. Department of Psychology, The Pennsylvania State University, United States;2. Department of Management, University of Texas at Austin, United States |
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| Abstract: | This study examines the development of trust and cooperation in computer-mediated and face-to-face teams. Fifty-two, three-person teams worked on a mixed-motive task over a 3-week period using computer-mediated or face-to-face interaction. Results showed that trust started lower in computer-mediated teams but increased to levels comparable to those in face-to-face teams over time. Furthermore, this pattern of results also held for teams that switched from face-to-face to electronic media and vice versa. Content analysis showed that high levels of inflammatory remarks were associated with slow trust development in computer-mediated teams. The results challenge prevailing assumptions about how trust develops in distributed teams and suggest modifications to established theories of computer-mediated communication. |
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