Media making Muslims: the construction of a Muslim community in Germany through media debate

This article focuses on the ways in which Muslims actively participate in media debates about Islam and Muslims in Germany, and how they challenge or reinforce representations of themselves. It questions the narrative of powerlessness versus dominant actors in media and politics. Even though they were already perceived as part of a Muslim community, several prominent individuals in the German cultural and political sphere took an explicit position as Muslims—some insisting on their distance to religion. This paper aims at describing the various reasons and reflections accompanying this decision and argues that media images of Muslims steered individuals, who are not members of Islamic organizations let alone representatives of them, to become active or change their self-representation and act as Muslims. By demanding recognition as active members of German society, prominent Muslim individuals are creating new images of Muslims beyond an imaginary that is reducing them to their (alleged) religiosity and positioning them outside German national identity.