Evangelism in “Christian” Societies

The globalization of the economy and the unthinkable development of mass media and transportation and communication have transformed the oldest Christian societies of the northern hemisphere and especially of Europe into multicultural societies. Re‐evangelization is the answer to the question of what must be done. Faith originates from hearing; the missionary preaching that is directed toward the people who are ignorant of the world‐saving work of Christ needs to be articulated, keeping in mind the scheme of communication and the special significance of the following factors: transmitter, receiver, topic, message, channel and code. The gospel is addressed to all ages. Youth and intellectuals exhibit more difficulties in acceptance, which calls for the adoption of a special code of communication. Of the utmost necessity is the flame of the transmitter. Electronic channels of communication offer unthinkable possibilities for the transmission of the message of the gospel to innumerable receivers by the use of a variety of codes.