Finding the face in the crowd: an anger superiority effect

Facial gestures have been given an increasingly critical role in models of emotion. The biological significance of interindividual transmission of emotional signals is a pivotal assumption for placing the face in a central position in these models. This assumption invited a logical corollary, examined in this article: Face-processing should be highly efficient. Three experiments documented an asymmetry in the processing of emotionally discrepant faces embedded in crowds. The results suggested that threatening faces pop out of crowds, perhaps as a result of a preattentive, parallel search for signals of direct threat.