The effects of books and gender constancy development on kindergarten children's sex-role attitudes

The effects of symbolic models and level of gender understanding on children's sex-role attitudes was investigated. Kindergarten boys and girls heard and discussed books whose characters depicted either traditional or nontraditional sex-role behaviors. Attitudes toward males and females were measured before and after the picture book treatment. When the study began, children were screened for gender understanding so that half were able to make other-gender constancy judgments, and half were not able to make other-gender constancy judgments. Prior to the treatment, boys and children who had attained gender constancy were slightly negative toward males and neutral toward females, whereas girls and children who had not attained gender constancy were very negative toward males and very positive toward females. Exposure to traditional books had the effect of enhancing attitudes toward males and decreasing attitudes toward females. Exposure to nontraditional books had the opposite effect of decreasing attitudes toward males and enhancing attitudes toward females. The effects of the picture book treatment on attitudes toward females were more pronounced for children who had attained other-gender constancy. Implications for social learning and cognitive-developmental theories of sex-role development are discussed.