Abstract: | A major source of tension between Staddon's The new behaviorism and Baum's Review is that the former was written for a general audience but the latter evaluates it as a technical work. Be that as it may, the central issue—Skinner's conception of the role of theory in behavior analysis—is inadequately portrayed in both the book and the review. The two primary sources of difficulty arise from failures to honor Skinner's distinction between experimental analysis and interpretation and to appreciate Skinner's views on events that are not observable at the behavioral scale of measurement. |