| Abstract: | This study evaluated the effectiveness of an experimental automated highway-help system for stranded motorists (the Flash system). Direct and indirect helping behavior rates as a function of the race and sex of supposedly stranded drivers on the Flash-equipped highway were compared to helping rates on a comparable, non-Flash-equipped highway. The results indicated that the automated system produced (a) higher overall helping rates and (b) higher helping rates for white persons, with type of help (direct or indirect) interacting with confederate sex. |
