Hardly thinking about others: On cognitive busyness and target similarity in social comparison effects |
| |
| Authors: | Diederik A. Stapel David M. Marx |
| |
| Affiliation: | Department of Social and Organizational Psychology, University of Groningen, Grote Kruisstraat 2/1, 9712 TS Groningen, The Netherlands |
| |
| Abstract: | Two studies were undertaken to investigate the impact of other-self similarity on the outcome of social comparison effects when people are cognitively busy versus non-busy. Results demonstrate that when perceivers are able to devote sufficient cognitive resources to the comparison process, extremely similar others lead to assimilative self-evaluations, whereas moderately similar others lead to contrastive self-evaluations and dissimilar others lead to null effects. When perceivers are cognitively busy, however, both extremely and moderately similar others yield assimilation effects, whereas dissimilar others yield contrast effects. |
| |
| Keywords: | Social comparison Self Similarity Cognitive busyness Contrast Assimilation |
| 本文献已被 ScienceDirect 等数据库收录！ |
|
