| Abstract: | A study was conducted to understand how bottle bills exert their effect. Legislation does apparently allow for a situation in which behaviors influence attitudes if subjective norms converge with the new position. Students tested longitudinally manifested significant ( p < .1) differences in cross-lagged panel correlations implying that subjective norms lead to bottle bill and ecological attitudes, that behavior and habit lead to bottle returning attitudes, and that ecological attitudes lead to intentions. Students in Oregon were found to have greater pro-ecological attitudes than students in neighboring states. Public policy implications are discussed. |
