态度研究的新进展——双重态度模型

态度一直是社会心理学领域一个极为重要的研究课题，一直以来研究只关注有意识状态下人们的外显态度，对于无意识状态下的内隐态度最近才引起人们的意识。双重态度模型理论认为，人们对同一态度客体可能同时拥有两种不同的态度－－外显态度和内隐态度，这一理论对传统的态度概念及测量技术都提出了新的挑战。该对双重态度模型的理论来源、基本观点、双重态度类型及相关的研究证据作了详细介绍，最后探讨了双重态度模型理论对态度改变、态度测量及态度与行为一致性等未来研究方向的意义与启示。

Recent Progress of Research on Attitudes: A Model of Dual Attitudes

Research on Attitudes was an important problem in Social Psychology. People usually paid close attention to an explicit attitude under conscious statute, and were interested in implicit attitude under unconscious statute recently. Wilson and Lindsey suggested that people can have dual attitudes, which are different evaluations of the same attitude object explicit attitude and implicit attitude. This idea was a strong challenge to traditional concept of attitude and measure approach. In this paper, the origin, contents and types of dual attitudes theory was elaborated, and empirical supports about the dual attitudes model was reviewed. Furthermore, we put forward some implications to the future research about attitude change, attitude-behavior consistency and attitude measurement.