| Affiliation: | Chester E. Evans (Ph.D., Ohio State University, 1945), now also Assistant Professor, School of Business Administration, Wayne University, Detroit, has been a consulting psychologist with General Motors since 1944. He served as clinical psychologist to the Detroit Juvenile Court from 1938–1942 and as a student and instructor in psychology at Ohio State University (1942–45). He is a member of the American Psychological Association and the Society for the Advancement of Management, among other professional groups.;LaVerne N. Laseau (A.B. University of Detroit, 1928), is Director of the Employe Research Section, Employe Relations Staff, and has been with General Motors since 1930. He was one of the pioneers in the development of GM's Customer Research program, serving as the late Henry Weaver's assistant for 13 years, until his present assignment. He is a member of the American Association of Public Opinion Researchers and numerous other business and professional organizations. |
