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Tracking attention with the focus-window technique: The information filter must be calibrated
Authors:Michael?N.?Jones  author-information"  >  author-information__contact u-icon-before"  >  mailto:mike@psyc.queensu.ca"   title="  mike@psyc.queensu.ca"   itemprop="  email"   data-track="  click"   data-track-action="  Email author"   data-track-label="  "  >Email author,D.?J.?K.?Mewhort
Affiliation:(1) Sunderland University, Sunderland, England;(2) Cardiff University, Cardiff, Wales;(3) Centre for Thinking and Language, Department of Psychology, University of Plymouth, PL4 8AA Plymouth, England
Abstract:Many researchers have recommended the focus-window tracking (FWT) technique to study the course of information acquisition and visual attention, In FWT, the stimulus is blurred, and the subject scans for information by moving a clear window with a computer mouse. We show that poor calibration of the blur filter will bias search behavior in FWT because diagnostically useful information may leak through a filter even though the subjects are unaware of it. To provide a valid index of information acquisition, FWT requires an information filter that is calibrated to the task.
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