Subcultural Research on Organizational Commitment With the 15 OCQ Invariant Instrument |
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| Authors: | Anne Mathieu Norman T. Bruvold P. Neal Ritchey |
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| Affiliation: | 1. Anne Mathieu (Ph.D., University of Cincinnati) Previous publications and areas of interests: Her research areas include Industrial Marketing, and Methodology. She has published in journals such as Canadian Journal of Administrative Science.;2. Norman T. Bruvold (Ph.D., Purdue University) his research areas include the application of experimental and mathematical statistics to problem in marketing management. He has published in journals such as The Annals of Statistics, IIE Transactions, Journal of Advertising, Journal of the American Statistical Association, Journal of Advertising Research, Journal of Direct Marketing and Decision Sciences.;3. P. Neal Ritchey (Ph.D, University of Georgia) is Associate Professor of Sociology, Dept. Of Sociology, UC. His research areas include Demography, Methodology, and Evaluation Research. He has published in journals such as Demography, Annual Review of Sociology, Social Forces, Population Studies, Population and Environment, Contemporary Sociology, and Public Health Reports. |
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| Abstract: | The 15 item organizational commitment scale (15 OCQ) has been developed, tested, and validated in the USA (Mowday et al. 1979). Its adaptability to other countries and other languages is necessary for subcultural and cross-cultural research in industrial settings. A French version of the OCQ instrument was developed and assessed. Exploratory and multi-group invariance testings were used to assess the instrument invariance with French and English Canadian salespeople. The comparable English and French versions should facilitate future research. |
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