| Abstract: | The literature about personal selling and sales management appearing in journals has grown approximately tenfold in the past 20+ years. Despite the growth of huge online literature databases, there has been no single source that catalogs all of this literature, making it difficult to learn about articles of potential interest. This paper describes an ongoing research project devoted to developing a free subject-matter database of all sales-related articles appearing in academic journals, now available at www.saleslitdb.com. Readers are encouraged to make use of this resource and to contribute to it. |
