Doing things with words: toward evocative ethnography |
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| Authors: | Kenneth J Gergen Mary M Gergen |
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| Institution: | 1. Department of Psychology, Swarthmore College, Swarthmore, Pennsylvania, USA;2. Penn State Brandywine, Media, PA |
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| Abstract: | The concept of evocative ethnography is described and contrasted with realist representation. Two examples of evocative ethnography are provided: the plight of women as they age and the impact of digital immersion on cultural life. Discussion focuses on the benefits of expanding the repertoire of writing in the social sciences. |
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| Keywords: | Aging digital culture evocative ethnography the self writing |
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