Automatic affective processing |
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| Authors: | Jan De Houwer Dirk Hermans |
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| Institution: | 1. University of Southampton, UK;2. University of Leuven, Belgium |
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| Abstract: | Abstract Semantic and emotional priming below objective detection threshold was investigated using a binocular pattern masking procedure. In the first experiment lexical decision time to emotionally aversive target stimuli was significantly faciliated by the presentation of emotionally aversive primes and primes semantically related to the target, thus replicating the emotional and semantic priming effects found supraliminally in Hill and Kemp-Wheeler (1989). In Experiment 2, a significant semantic priming effect was again found but the subliminal emotional priming effect of Experiment 1 did not replicate. |
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