The influence of verbal specifications on ratings of relative properties of pictures

Summary Sixty subjects were shown pictures each containing two objects (A and B). The objects were unobtrusive with respect to relative properties such as long — short, big — small, etc. The pictures were preceded by sentences referring either to objects A and B or only to object A. Object A was dimensionally specified: The same object was called, e.g., long for one and short for a different subject. Ratings during a later test (without presentation of the pictures) revealed that not only were objects A remembered according to the verbal specification provided during the presentation but ratings of objects B also changed in line with the specification of A. This was true even when object B had not been mentioned verbally during the presentation. In this way, verbal specifications had an effect beyond the referential bond. It is concluded that models based on the assumption that the semantic interpretation of an event depends on the application of syntactic rules — rules indicating, e.g., to which object an adjective refers — lack an important clue.