Implicit bias and contact: the role of interethnic friendships

In 2 studies, the authors examined the role of interethnic friendship with African Americans or Latinos in predicting implicit and explicit biases against these groups. White participants completed the Implicit Association Test (IAT; Greenwald, A. G., McGhee, D. E., & Schwartz, J. L. K., 1998), several self-report bias measures, and a friendship questionnaire. Participants with close friends who were members of the target group exhibited less implicit prejudice than participants without close friends from the target group. Friendship influenced only 2 of the 7 explicit measures, a result that likely stems from social desirability bias rather than truly non-prejudiced attitudes. Results support the importance of contact, particularly interethnic friendship, in improving intergroup attitudes.