Measurement of subjective responses to alcohol and non-alcohol slides by alcoholic respondents

Although ‘anxiety’ has traditionally been hypothesized as the cognitive mediating CR which results from electrical a versive conditioning, alternate competing hypotheses have not been adequately studied. This investigation has generated four constructs from a factor analysis of adjective ratings on alcohol-related stimuli and four constructs from an identical analysis of ratings on non-alcohol related stimuli. As these constructs are orthogonal, each can be used as an independent measure of ‘cognitive mediator’ or alternative competing hypothesis. The alcohol-related constructs appeared to be: (1) dangerous vs. safety; (2) approach or appetitiveness: (3) avoidance or aversiveness; and (4) general evaluation good vs. bad.