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Culture and Causal Cognition
Authors:Ara Norenzayan  & Richard E Nisbett
Institution:Centre de Récherche en Epistemologie Appliquée, Ecole Polytechnique, France,;Department of Psychology, University of Michigan
Abstract:East Asian and American causal reasoning differs significantly. East Asians understand behavior in terms of complex interactions between dispositions of the person or other object and contextual factors, whereas Americans often view social behavior primarily as the direct unfolding of dispositions. These culturally differing causal theories seem to be rooted in more pervasive, culture-specific mentalities in East Asia and the West. The Western mentality is analytic, focusing attention on the object, categorizing it by reference to its attributes, and ascribing causality based on rules about it. The East Asian mentality is holistic, focusing attention on the field in which the object is located and ascribing causality by reference to the relationship between the object and the field.
Keywords:causal attribution  culture  attention  reasoning
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