Affiliation: | 1. College of Management, Mahidol University, Bangkok, Thailand 2. Center for Mature Consumer Studies, Georgia State University, Atlanta, GA, USA 3. Nottingham University Business School, The University of Nottingham Malaysia Campus, Jalan Broga, 43500, Semenyih, Selangor, Malaysia 4. Consumer Life-course Studies Group, College of Management, Mahidol University, 69 Vipawadee Rangsit Road, Din Daeng, Bangkok, 10400, Thailand
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