Effects of fear of success on women's performance at masculine versus feminine tasks

The present study was designed to test hypotheses derived from Horner's theory concerning the effect of the sex-role orientation of the performance situation on the arousal of the motive to avoid success in women. The study compared the performance of women high and low in the motive to avoid success in a male-oriented and a female-oriented situation. It was found that women performed significantly better (p < .01) in the male-oriented than in the female-oriented situation, with this difference between conditions being greater for those women scoring high rather than low in the motive to avoid success (p < .05). These results are inconsistent with an inhibitory anxiety explanation of motive to avoid success. The possibility that the measure of this motive may in part be a measure of ability is discussed.