Big Gods,socio-cultural evolution and the non-obvious merits of a sociological interpretation

ABSTRACT

Much of the recent, renewed interest in the cultural evolution of religion has been driven by findings in experimental and cognitive psychology, and, as a result of disciplinary boundaries, sociologists have engaged very little with this new data and theory. In order to bring sociology formally back into this discussion, we provide in this paper five sociological sources for the birth and diffusion of ‘Big God’ ideation (with monotheism serving as a paradigmatic case). Agentically, we suggest that Big God beliefs assuaged existential anxiety, aided in elite legitimation and were useful for religious entrepreneurs hoping to establish new institutional fields. Structurally, we suggest that Big God beliefs may have been an epiphenomenal attempt by people to symbolically represent the centralization of political authority and the intensified use of new technologies. We conclude with a general theory of the cultural evolution of Big Gods that integrates these agentic and structural explanations.