Single‐item big five ratings in a social network design

To develop and validate an ultra‐short measure to assess the Big Five in social network designs, the unipolar items of the Ten‐Item Personality Inventory were adapted to create a bipolar single‐item scale (TIPI‐r), including a new Openness item. Reliability was examined in terms of the internal consistency and test–retest stability of self‐ratings and peer‐rating composites (trait reputations). Validity was examined by means of convergence between TIPI‐r and Big Five Inventory (BFI) scores, self‐peer agreement and projection (intra‐ individual correlation between self‐ and peer‐ratings). The psychometric quality of the TIPI‐r differed somewhat between scales and the different reliability and validity criteria. The high reliability of the peer‐rating composites motivates to use the TIPI‐r in future studies employing social network designs. Copyright © 2007 John Wiley & Sons, Ltd.