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The phenomenology of minority–majority status: Effects on innovation in argument generation
Authors:Jared B Kenworthy  Miles Hewstone  John M Levine  Robin Martin  Hazel Willis
Institution:1. Department of Psychology, University of Texas at Arlington, USA;2. Department of Experimental Psychology, University of Oxford, UK;3. Department of Psychology, University of Pittsburgh, USA;4. Aston Business School, Aston University, Birmingham, UK;5. School of Social Sciences, University of Gloucestershire, UK
Abstract:In three experiments, we manipulated participants' perceived numerical status and compared the originality and creativity of arguments generated by members of numerical minorities and majorities. Independent judges, blind to experimental conditions, rated participants' written arguments. In Studies 1 and 2, we found that participants assigned to a numerical minority generated more original arguments when advocating their own position than did numerical majorities. In Study 3, an equal‐factions control group was included in the design, and all participants were instructed to argue for a counter‐attitudinal position. Those in the numerical minority generated more creative arguments than those in both the majority and equal‐factions conditions, but not stronger arguments. We propose cognitive and social processes that may underlie our obtained effects and discuss implications for minority influence research. Copyright © 2008 John Wiley & Sons, Ltd.
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