Being all that you can be: the weighting of potential in assessments of self and others

An accurate assessment of an individual often requires taking their potential into account. Across six studies the authors found that people are more inclined to do so when evaluating themselves than when evaluating others, such that people credit themselves for their perceived potential more than they credit others for theirs. Participants rated potential as a more telling component of the self than of others, and the importance participants placed on their own potential led to attentional biases toward information about their own future potential that did not apply to information about the potential of others. Furthermore, when assessing themselves and other people, participants required more tangible proof that someone else has a given level of potential than they required of themselves, and they relied more on how they would ideally perform in self-assessment but more on how others actually performed in judging them.