The generation effect extended: Memory enhancement for generation cues

The generation effect is the greater memorability of a response that is actively produced (e.g., in answering a question from memory) than one that is more passively produced (as in reading the answer). The present three experiments addressed a question that is critical to the theoretical interpretation of the generation effect: Is memory enhanced for the cues that are used to elicit generated responses? Using incidental learning procedures, Experiments 1 and 2 gave an affirmative answer (although the effect was substantially weaker than the generation effect for responses). Enhancement of memory for generation cues was observed both in a within-subject/within-list design (reading and generation items within the same trial blocks; Experiment 1) and in a between-subjects design (reading and generation tasks for different groups of subjects; Experiment 2). In Experiment 3, memory enhancement for generation cues was used to produce a previously unobtained result—a generation effect for nonsense responses under incidental learning conditions. These findings provide critical evidence required by theories that interpret the generation effect in terms of enhanced processing of the cue-response item.