澳门人的风险知觉与赌博行为

采用匿名问卷法，调查澳门人的风险知觉与赌博行为。结果显示：（1）赌场的劝世文既无劝勉也无劝阻人们赌博的作用；（2）社会关系网的钱财支援不影响实际赌博次数；（3）多次性博弈与一次性博弈所采用的是不同的机制，一次性博弈不是由期望值所决定的；（4）相互监视和制裁系统会影响赌博：受法律制裁约束的职业者比不受法律制裁约束的职业者更不好赌；自估在赌场遇见认识人的机会与赌博次数呈负相关；（5）性别及母语等“本质趋向”差异表明，所谓澳门人不好赌有其渊源并可能是在长期的文化沉淀中形成的；（6）受教育程度是影响赌博的有效预测变量。这些发现的理论含义一并进行了讨论。

RISK PERCEPTION AND GAMBLING BEHAVIOR AMONG MACAU RESIDENTS:AN EXPLORATORY STUDY

Triggered by rather surprising reports that Macau residents are less keen on gambling, anonymous questionnaire was designed to explore risk perception and gambling behavior among Macau residents. Results revealed that (1) the warning sign provided by the local Casino would neither dissuade nor persuade one to gamble; (2) the knowledge of "financial help from social network" did not permit prediction of gambling preference; (3) the multiple-play and single-play gambles were in fact so utterly different that the short-run one was perhaps not based on the expected value rule; (4) the predictions of the sanction systems proposed by institutional view of culture were consistent with the observed findings that the government employees gamble less than non-government employees and that the more likely a resident was recognized in a Casio the less likely he or she was going to gamble; (5) some "intrinsic tendency" related variables were gender and mother tongue, which implied that the observed difference in gambling was rooted in long-standing cultural value; (6) the education level was a good predictor of gambling. The theoretical implications for these findings in risk-taking were discussed.