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Organizational Impression Management: Utilizing Anticipatory Tactics
Authors:James M. Tyler  Stacey L. Connaughton  Nathalie Desrayaud  Heather N. Fedesco
Affiliation:1. Purdue University tyler@purdue.edu;3. Purdue University
Abstract:The current pair of studies are the first to empirically show that the proposed tactics/processes (i.e., accommodation, legitimation, intimidation, bureaucratic) of the anticipatory organizational impression management (OIM) model decrease initial challenges to an event and prevent the escalation of an already existing challenge. Moreover, our data showed that variables specified by the model mediated the relationship between the tactics and the respective dependent measures (i.e., initial challenges, escalation of challenges). Our results offer compelling evidence for the OIM model, an empirical case that has been heretofore absent from the literature.
Keywords:
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