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The effects of managerial regulatory fit priming on reactions to explanations |
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| Authors: | Andrew Li Joel Evans Michael S Christian Stephen W Gilliland Edgar E Kausel Jordan H Stein |
| Institution: | 1. Department of Management, College of Business, West Texas A&M University, WTAMU Box 79016, Canyon, TX 79016, United States;2. SKK Graduate School of Business, Sungkyunkwan University, Seoul 110-745, South Korea;3. Kenan-Flagler Business School, University of North Carolina, CB#3490, McColl Bldg., Chapel Hill, NC 27599-3490, United States;4. Department of Management and Organizations, Eller College of Management, University of Arizona, Tucson, AZ 85721-0108, United States;5. Faculty of Economics and Business, University of Chile, Diagonal Paraguay 257, Santiago 6510015, Chile |
| Abstract: | We investigated the interactive effects of regulatory focus priming and message framing on the perceived fairness of unfavorable events. We hypothesized that individuals’ perceptions of fairness are higher when they receive a regulatory focus prime (promotion versus prevention) that is congruent with the framing of an explanation (gain versus loss), as opposed to one that is incongruent. We also hypothesized that these effects are mediated by counterfactual thinking. Three studies revealed that primed regulatory fit (promotion/gain or prevention/loss) led to higher levels of justice perceptions than regulatory misfit (promotion/loss or prevention/gain). Additionally, “could” and “should” counterfactuals partially mediated the relationship between regulatory fit and interactional justice (Study 3). |
| Keywords: | Organizational justice Explanation Regulatory fit Counterfactual thinking |
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