Associative factors in free recall

An experiment on the free recall of 18-word lists is reported in which variations were made in associative frequency, word frequency and the number, and therefore size, of the presented groups. Recall efficiency was positively related to increasing associative frequency and larger presented group size. Measures of clustering were obtained along with subjects' own reports on the associative labels helpful to them in organizing their recall. A two-level storage model is proposed to account for the results.