| Abstract: | The house is one of the most important possessions in individuals' lives and consumers perform several practices in order to turn this spatial product into a home. Building on the existing research on home and home possessions, the article challenges the western romantic notion of home by investigating poor migrant consumers' lived experiences with a spatial product that has material deficiencies and it is perceived as inferior by the members of the dominant host culture. Accordingly, this study explores how migrant and at the same time poor consumers turn the squatter house into a home. Through an ethnographic research, the research findings show how spatial, material, symbolic, social, and temporal dimensions shape the private sphere of home and how consumers individually and collectively negotiate all these of forces in order to turn the stigmatized dwelling into a home. |
