The emotional and reconstructive determinants of emotional memories: An experimental approach to flashbulb memory investigation

Flashbulb memories (FBMs) are vivid and detailed memories of the reception context of a public emotional event. Brown and Kulik (1977) introduced the label FBM to suggest the idea that individuals are able to preserve knowledge of an event in an indiscriminate way, in analogy with a photograph that preserves all details of a scene. Research work on FBMs has primarily been conducted using a naturalistic approach in order to explore the role of the emotional and reconstructive factors on FBM formation and maintenance. Nevertheless, these studies lack a sufficient control on the factors that might intervene in the process of FBM formation. The contribution of the present studies is addressed to experimentally investigating the role of emotional and reconstructive factors on emotionally charged memories, specifically on FBMs. Paralleling FBM findings, the two studies revealed that simply being in an emotional state allows people to remember all available information, such as irrelevant and unrelated details. Furthermore, the resulting memories are affected by reconstructive processes so that they are not as accurate as their richness of details would suggest.