Sex,sex roles,and response styles for negative affect: Selectivity in a free recall task

Study 1 examined how responses to negative affect may be influenced by sex differences in response styles [S. Nolen-Hoeksema (1987), “Sex Differences in Unipolar Depression: Evidence and Theory,” Psychological Bulletin, Vol. 101, pp. 259–282] and situational norms. Male and female experimental subjects were led to experience negative affect by reading and rating sad stories, and were then given either nonnormative or normative feedback. Nonnormative subjects were informed that their story ratings were more negative than other participants' ratings. Normative subjects were informed that their ratings were similar to others' ratings. For nonnormative subjects, men recalled less negative material than women, suggesting that response styles are most apparent when negative affect is considered inappropriate. As both sex and sex role orientation are predictive of response styles, Study 2 examined the hypothesis that both sex and sex role orientation are predictive of recall in a manner similar to sex in Study 1. Male and female subjects high and low in masculinity and femininity were assigned to negative-nonnormative and neutral affect conditions. In addition to a marginally significant sex effect consistent with Study 1, results revealed that high-masculinity individuals tended to recall more positive material in the negative-nonnormative condition than in the neutral affect condition. In contrast, low-masculinity individuals recalled less positive material in the negative-nonnormative condition than in the neutral affect condition. The implications of this research for the impact of negative affect on recall are addressed.