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The sweet taste of gratitude: Feeling grateful increases choice and consumption of sweets
Authors:Ann E Schlosser
Institution:Department of Marketing, Foster School of Business, University of Washington, PACCAR Hall, Box 353226, 4295 E. Stevens Way NE, Seattle, WA 98195, USA
Abstract:
Keywords:Gratitude  Taste metaphors  Food consumption  Psychological connection  Emotion  Pride
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