The Impact of Foreign Accent on Credibility: An Analysis of Cognitive Statement Ratings in a Swiss Context

The present paper reports on a study investigating whether the presence of a foreign accent negatively affects credibility judgments. Previous research suggests that trivia statements recorded by speakers with a foreign accent are judged as less credible than when recorded by native speakers due to increased cognitive demands (Lev-Ari and Keysar in J Exp Soc Psychol 46(6):1093–1096, 2010. doi: 10.1016/j.jesp.2010.05.025). In the present study, 194 French- and 183 Swiss-German-speaking participants were asked to judge the truthfulness of 48 trivia statements recorded by speakers with French, Swiss-German, Italian and English accents by means of an online survey. Before submitting the survey, raters were asked to attribute given labels—including adjectives referring to credibility—to a language group aiming to elicit raters’ stereotypes in a direct manner. Although the results of this task indicate that the raters do hold different stereotypes concerning credibility of speech communities, foreign accent does not seem to have an impact on credibility ratings in the Swiss context.