The onset time delaying effect: smokers vs non-smokers place the adverse consequences of smoking further in the future

Despite all the information about the risks, many people still smoke. Several studies investigated risk perceptions in smokers. The adequate perceptions of the risks from smoking is particularly important and this study investigated the risk perception of young smokers vs non-smokers by a new time-estimation task in which we required participants (smokers and non-smokers) to estimate the onset time of smoking-related conditions in an average young smoker. The findings supported our main hypothesis that smokers, compared to non-smokers, postponed the onset of both mild and severe smoking-related conditions. The results also revealed that the onset time estimates for mild conditions given by both smokers and non-smokers were associated with their self-perceptions of risk and level of fear of developing smoking-related conditions. The findings cast light on smokers’ distorted temporal perception of the health-damaging consequences of smoking. Implications for the adequacy of risk perception in smokers are discussed.