EFFECTS OF TRANSMITTER TUNING ON ATTITUDE CHANGE PERSISTENCE: |
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Authors: | David S Boninger Laura A Brannon Timothy C Brock |
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Institution: | University of California, Los Angeles;The Ohio State University |
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Abstract: | Abstract— assiter, Petto, and Apple (this issue) replicated the effect of transmitter tuning on attitude change persistence (Boninger, Brock, Cook, Cruder, & Romer, 1990) and included an additional condition as the basis for an alternative explanation. Although their independent replication is an important contribution that provides significant empirical corroboration, a superficial rendering of the interrupted-task literature (Zeigarnik, 1927/1938) and ambiguity in the operationalization of the additional condition appear to weaken their proposed interruption-perseveration explanation. We also summarize ancillary data from our earlier work (Boninger et al., 1990) that shed further doubt on this alternative explanation. |
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