| Abstract: | Evoked Potentials from electroencephalogram (EEG) recording were averaged to many visually presented word stimuli whose semantic meanings were specified along Osgood's semantic dimensions of Evaluation, Potency, and Activity Miron &; Osgood, 1966, in R. B. Cattell (Ed.), Handbook of multivariate experimental psychology, Chicago: Rand-McNally; Osgood, 1971, Journal of Social Issues, 27, 5–63; Osgood, May, &; Miron, 1975, Cross-cultural universals of affective meaning, Urbana, Ill.: University of Illinois Press]. Multivariate analyses classified the Evoked Potentials to six semantic classes with success rates more than twice chance expectation. The pattern of brain activity related to the six semantic classes was similar for (i) two sets of words, (ii) 10 subjects used to develop the analyses, and (iii) an added, new subject. |
