DataToText: A Consumer-Oriented Approach to Data Analysis

DataToText is a project developed where the user communicates the relevant information for an analysis and DataToText computer routine produces text output that describes in words, tables, and figures the results from the analyses. Two extended examples are given, one an example of a moderator analysis and the other an example of a dyadic data analysis. The advantages and disadvantages of DataToText are discussed in terms of the statement of the problem, the steps in the analysis, and understanding the meaning of the results. Also discussed is the potential role of DataToText in pedagogy. Although there are some clear deficiencies in a DataToText analysis, it is argued that, more often than not, DataToText will lead to better analyses. Finally, a call is made for methodologists to become more consumer oriented by providing researchers with tools to facilitate the use of methodological developments.