How customers think: essential insights into the mind of the market. Gerald Zaltman. Harvard Business School Press,Boston, MA, 2003. No. of pages 368. ISBN 1‐57851‐826‐1. Price $29.95期刊界 All Journals 搜尽天下杂志传播学术成果专业期刊搜索期刊信息化学术搜索

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How customers think: essential insights into the mind of the market. Gerald Zaltman. Harvard Business School Press,Boston, MA, 2003. No. of pages 368. ISBN 1‐57851‐826‐1. Price $29.95

Authors:	Laura A Brannon Sweta Kannan

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