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One answer to the demand for accountability: Selection utility as an investment decision |
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| Authors: | Steven F Cronshaw Ralph A Alexander |
| Institution: | University of Akron USA |
| Abstract: | An examination of selection utility models demonstrates that they bear a considerable resemblance to capital budgeting models well established in the finance literature. Five applications of capital budgeting to selection utility are suggested and discussed. Capital budgeting concepts are recommended as a rich source of further practical and theoretical development of selection Utility models. |
| Keywords: | Requests for reprints should be sent to Steven F Cronshaw who is now at the Department of Psychology University of Waterloo Waterloo Ontario N2L 3G1 Canada |
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