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Divided attention, order of report and responses to immediately successive signals
Authors:John Long
Institution:  a M.R.C. Applied Psychology Unit, 15 Chaucer Road, Cambridge, U.K.
Abstract:Two effects, “divided-attention” and “order of report”, are operationally denned. Their relative contributions to the reduction in efficiency which accompanies the recognition of difficult nonverbal signals, presented simultaneously, is considered. Experiment I evaluated the two effects in the absence of a fixed order of report and emphasis instructions, confounding features of previous studies. The results showed: an overall impairment of performance with simultaneous signals; a contribution of both effects to the decrement, with a suggestion of the primacy of the “order of report” effect; and a significant interaction between the latter effect and modality, such that visual signals showed the greater effect. Experiment II using similar signals tested the assumption that simultaneity of presentation is a necessary condition for obtaining reduced efficiency with multiple signals. The assumption was only partially confirmed, a significant decrement in performance occurring only for the second of two successively presented signals. Similarities between the two sets of results are noted, as well as between these and modality differences obtained with verbal materials. Two possible accounts of the data are proposed, one based on “input”, the other on “storage” models of divided-attention. The hypothesis that subjects report the most clearly perceived signal first is rejected as an independent explanation.
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