Inducing a blockmodel structure of two-mode binary data using seriation procedures

We show that seriation of the rows and columns of a two-mode, binary matrix can be an effective method for producing a reordering of the matrix that reveals a blockmodel structure of the data. The objective criterion of the seriation process is based on Robinson patterning of matrix elements. The key advantages of the proposed method are: (a) it can be used in conjunction with existing two-mode blockmodeling algorithms by facilitating selection of the number of classes for the rows and columns of the matrix and the appropriate types of ideal blocks; (b) the model uses a well-grounded index based on Robinson structure, (c) guaranteed optimal solutions can be obtained for problems of practical size, and (d) the seriation method is frequently capable of producing a solution that has a substantive interpretation with respect to the orderings of the row objects and column items.