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A Heterogeneous Bayesian Regression Model for Cross-sectional Data Involving a Single Observation per Response Unit

Authors:	Duncan?K.?H.?Fong author-information" > author-information__contact u-icon-before" > mailto:iv@psu.edu" title=" iv@psu.edu" itemprop=" email" data-track=" click" data-track-action=" Email author" data-track-label=" " >Email author,Peter?Ebbes,Wayne?S.?DeSarbo

Affiliation:	(1) Marketing Department, Smeal College of Business, Pennsylvania State University, 456 Business Building, University Park, PA 16802, USA;(2) Fisher College of Business, The Ohio State University, Columbus, OH 43212, USA

Abstract:

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