Management Consulting: Planning,Entry, Performance |
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| Authors: | Richard A Cosier R Dan Dalton |
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| Institution: | Department of Management in the School of Business at Indiana University, Bloomington |
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| Abstract: | The counseling profession has much in common with that of organizational consulting. The authors provide an overview of consulting practices that those in counseling might find useful should they decide to investigate the promise of organizational consulting. Included are aspects of market research, gauging competition, and target markets. They also consider promotion, networking, and elements of consulting performance. Last, they provide an extensive overview of relevant associations and materials of potential value to the prospective consultant. |
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