| Abstract: | Fifty-eight undergraduates each recorded their three clearest autobiographical memories and answered questions about them. The resulting 174 memories were almost all rated to be of high personal importance, but low national importance. In contrast to published results of flashbulb memories cued by events which were specific, nationally important, surprising, and consequential, the ratings collected here covered the scales of surprise and consequentiality in a fairly uniform manner. The subjects also answered questions about memories cued by 20 events. For each subject, some of these memories were of ‘flashbulb’ clarity and some were not. The clearer memories were more surprising, consequential, and emotional, indicating that these factors are associated with, though not necessary for, vivid memories. |
