| Abstract: | This article explores motivation in a social context: how people pursue goals with others, with information on others, and for the self and others. As people incorporate close others into their extended selves (Aron et al., 1991 ), they begin to treat others' actions and outcomes as partially their own. This tendency, in turn, has implications for coordinating goal pursuits with others and for the preference for actions that maximize the total benefits for the self and others. To demonstrate these principles – coordination and joint‐benefits maximization – we first explore coordination in pursuing goals with others (i.e., working in teams), showing that people respond to others' actions and lack of action similarly to how they respond to their own actions and lack of action. We next explore coordination in pursuing goals with information on others, showing that people conform to others' preferences and attitudes yet choose actions that complement others' actions. Finally, we review research on pursuing goals for the self and others, showing that people wish to maximize the total benefits for the group. |
